AUTO ANTI APARTMENT

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轻机能风男装品牌AUTO ANTI APARTMENT,强调整个世界如同APARTMENT,人们在这个世界机制以物质的状态运动,AUTO般循环或ANTI般激进。Logo设计上给予品牌生命,以“钥匙孔”概念打开Apartment新世界,将“钥匙孔”先锋性抽象几何艺术表达,并与重复首字母“A”同构,强化AAA符号。质感上加入3D金属效果,突出轻机能轻奢的品牌调性。

Brand Auto Anti Apartment emphasizes that the whole world is like Apartment, in which people move in a material state, cycle like AUTO or as radical as ANTI. Logo design gives the brand life, with the concept of "keyhole" to open the new world of Apartment, the "keyhole" pioneer abstract geometric art expression, and the repetition of the initials "A" isomorphism, strengthening the AAA symbol. 3D metal effect is added to the texture to highlight the brand tonality of light machinery and luxury.

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