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L`EYECI 悦爱希
​品牌设计

悦爱希是针对现代女性内心和身体生活方式的洗护品牌,我们提取了悦爱希品牌英文L`EYECI中的EYE,以眼睛为创意点进行品牌视觉中LOGO部分的设计,提取普罗维登斯之眼的寓意表达品牌看得见的自然与艺术;在英文设计中将代表自然的树叶“~”图形与文字设计进行结合,年轻富有记忆点的同时凸显品牌品质感;品牌色选用深绿和浅灰绿搭配,表达品牌自然与通透的舒适感受。

L`EYECI is a skin care brand that targets the inner and physical lifestyles of modern women. We extracted the EYE from the English name of the brand, L`EYECI, and used the eye as a creative point to design the LOGO part of the brand vision. We extracted the meaning of the Eye of Providence to express the visible nature and art of the brand; in the English design, we combined the leaf "~" graphic representing nature with the text design, which is young and memorable while highlighting the brand's sense of quality; the brand color uses a combination of dark green and light gray-green to express the natural and transparent comfort of the brand.

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